Tag Archive for Earthrise

CVS, Please Stop the Paper Waste: My Receipt Was 40 Inches Long!

I recently picked up a few items at our local drugstore. The cashier asked if I had my CVS card to scan? I handed it over, zap. Did I want to give $1.00 to ALS? Not today, thanks. Would I like to update my email information to receive more discounts. No, thank you. Thinking: I haven’t changed my email info since the early ’90s. AOL or die!

I paid in cash, and received my change along with a receipt that was longer than my leg.

Here, look closer:

Evidently, this is part of a marketing strategy for CVS — bang a bunch of discount coupons on the end of every receipt handed out. Do you know what happened to mine?

Then it will go in the recycling bin.

We are living in a time when enlightened individuals and progressive businesses are attempting to reduce paper waste. Folks bring reusable bags to the market. My publisher, Macmillan, no longer prints catalogs — they’ve gone digital. Those are two small examples.

And then we have the insane, irresponsible receipts at CVS.

Please note:

“Worldwide consumption of paper has risen by 400% in the past 40 years leading to increase in deforestation, with 35% of harvested trees being used for paper manufacture. Logging of old growth forests accounts for less than 10% of wood pulp, but is one of the most controversial issues. Paper waste accounts for up to 40% of total waste produced in the United States each year, which adds up to 71.6 million tons of paper waste per year in the United States alone.”

Consider These Not-So-Fun Facts from the Clean Air Council:

  • The average American office worker uses about 500 disposable cups every year.
  • Every year, Americans throw away enough paper and plastic cups, forks, and spoons to circle the equator 300 times.
  • After Ireland created a 15-cent charge per plastic bag in 2002, bag consumption dropped by 90 percent. In 2008, the average person in Ireland used 27 plastic bags, while the average person in Britain used 220. The program has raised millions of euros in revenue.
  • The state of California spends about 25 million dollars sending plastic bags to landfill each year, and another 8.5 million dollars to remove littered bags from streets.
  • Every year, Americans use approximately 102.1 billion plastic bags, creating tons of landfill waste.
  • The average American uses about the equivalent of one 100-foot-tall Douglas fir tree in paper and wood products each year.
  • The average office worker in the US uses 10,000 sheets of copy paper each year. That’s four million tons of copy paper used annually. Office workers in the US generate approximately two pounds of paper and paperboard products every day.
  • The estimated 2.6 billion holiday cards sold each year in the U.S. could fill a football field 10 stories high.
  • Between Thanksgiving and New Year’s, an extra million tons of waste is generated each week.
  • 38,000 miles of ribbon are thrown away each year, enough to tie a bow around the Earth.
  • In 2008, Paper and paperboard made up 31% of municipal waste.
  • In 2008, the average amount of waste generated by each person in America per day was 4.5 pounds. 1.1 pounds of that was recycled, and .4 pounds, including yard waste, was sent to composting. In total, 24.3% of waste was recycled, 8.9% was composted, and 66.8% was sent to a landfill or incinerated.

While I’m at it, here’s some more FACT ABOUT PAPER AND WASTE (click here for the much, much longer list — but don’t print it unless you really have to!):

  • Average worldwide annual paper consumption is 48 KG per person with North America accounting for
  • over 1/3.
  • Asia has surpassed Western Europe in paper consumption and will soon surpass the United States.
  • Although paper is traditionally identified with reading and writing, communications has now been
  • replaced by packaging as the single largest category of paper use at 41% of all paper used.
  • The paperless office, once predicted as a result of information technology (IT), has not transpired.
  • Industry analysts estimate that 95% of business information is still stored on paper.
  • Recycling 54 KG of newspaper will save one tree.
  • Paper manufacturing is the 3rd largest user of fossil fuels worldwide. Paper manufacturing is the largest industrial user of water per pound of finished product.
    The average American uses more than 748 pounds of paper per year.
    The US uses approx. 68 million trees each year to produce 17 billion catalogues and 65 billion pieces
    of direct mail.
    The average daily web user prints 28 pages daily.
    115 billion sheets of paper are used annually for personal computers.
  • 700 pounds of paper are consumed by the average American each year.
  • 10,000 trees are cut down annually in China to make holiday cards.

It’s a beautiful planet. And our only one.

Earthrise: “Oh my God. Here’s the earth coming up.”

This photograph, known as “Earthrise,” was taken by astronaut William Anders during the Apollo 8 mission while in orbit around the moon.

I’ve been reading Bill McKibben’s book, Eaarth — that’s not a typo, by the way — and he has a nice passage about the taking of that photograph, and it’s “heart-catching” perspective on our fragile planet.

I’ll type it out for you:

In December 1968 we got the first real view of that stable, secure place. Apollo 8 was orbiting the moon, the astronauts busy photographing possible landing zones for the missions that would follow. On the fourth orbit, Commander Frank Borman decided to roll the craft away from the moon and tilt its windows toward the horizon — he needed a navigational fix. What he got, instead, was a sudden view of the earth, rising. “Oh my God,” he said. “Here’s the earth coming up.” Crew member Bill Anders grabbed a camera and took the photograph that become the iconic image perhaps of all time. “Earthrise,” as it was eventually known, that picture of a blue-and-white marble floating amid the vast backdrop of space, set against the barren edge of the lifeless moon. Borman said later that it was “the most beautiful, heart-catching sight of my life, one that sent a torrent of nostalgia, of sheer homesickness, surging through me. It was the only thing in space that had any color to it. Everything else was simple black or white. But not the earth.” The third member of the crew, Jim Lovell, put it more simply: the earth, he said, suddenly appeared as “a grand oasis.”

But we no longer live on that planet. In the four decades since, that earth has changed in profound ways, ways that have already taken us out of the sweet spot where humans so long thrived. We’re every day less the oasis and more the desert. The world hasn’t ended, but the world as we know it has — even if we don’t quite know it yet.

Here’s a link to a fascinating review by Dave Gardner of McKibben’s book.

If you’ve got an hour to give, you might be inspired by watching this Bill McKibben lecture (he begins 14 minutes into the clip, after introductions).

But if you’ll only give seven minutes, here’s a good introduction to Mr. McKibben:

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